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Thursday, October 26 • 9:30am - 10:30am
A Product/Process/Price Framework for Auxiliary and Summer

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These days in the summer camp / auxiliary programming marketplace, everyone is hanging a shingle. Using a price, product, and process framework this session presents an intentional method to design and evaluate your programs. Discover where you fit in this highly competitive marketplace. Do you try to have the best product for your campers? Do you try create the most unique experience for your campers? Do you try to provide the best value and service to your families?

avatar for Jeff Malloy

Jeff Malloy

Summer Program Director, Oak Hall School
Jeff Malloy brings over 31 years of summer camp experience to Oak Hall–as a camper, leader-trainee, counselor and director. Mr. Malloy has served as Oak Hall School’s Athletic Director for the last 20 years.
avatar for Karen McCann McClelland

Karen McCann McClelland

Director of Auxiliary Programs, Sidwell Summer
Karen McCann McClelland has over 25 years of experience in auxiliary and summer programs. As director of Sidwell Summer which serves over 3200 campers annually, she coordinates the marketing, hiring, program design/implementation, and evaluation of 12 different programs. She also... Read More →

Thursday October 26, 2017 9:30am - 10:30am
Valley Ho I

Attendees (39)